Automation & AI
The work between an enquiry arriving and the money landing.
Most of it doesn't need a person. All of it currently has one — usually the owner, usually in the evening.
The problem, as owners describe it
“I’m doing quotes and paperwork at 9pm and I’m losing work because I’m slow.”
“Everything’s in five different places and nothing talks to anything.”
Nobody says “we need business process automation”. Those two sentences are the whole market, and between them they cover stages 02 to 05 of the pipeline.
What we build
Named jobs, not capabilities. You should be able to picture each of these happening in your business on Monday.
Quoting and proposals
Generated from your own price list and templates in minutes rather than typed out after dinner. Usually the single highest-value thing we build for anyone.
Follow-up on quiet quotes
A sequence that chases at three days, a week, a fortnight — and stops the moment they reply or you tell it to. Most businesses have no follow-up at all, so this is often the fastest measurable win.
Enquiry routing and triage
Where an enquiry goes, who gets notified, what auto-reply fires, and what gets logged. The ninety seconds after a form is submitted is where most enquiries quietly die.
Order and document entry
Emailed purchase orders, supplier invoices, timesheets, delivery dockets and receipts read and entered without anyone keying them — with a person approving anything consequential.
Moving data between systems
Job management to Xero, website to CRM, inventory to accounting. The same details entered once instead of three times, which is where most of the hours actually go.
Invoicing and chasing debtors
Raised on completion rather than at the weekend, and chased on a schedule rather than when someone remembers to look.
Reporting you'll actually read
The weekly numbers the owner currently doesn't have: quotes out, close rate, invoice lag, what's stuck. Delivered rather than requested.
Recall and reactivation
Service reminders, maintenance intervals, reorder prompts against each customer's real buying cycle, and dormant-customer campaigns. The cheapest revenue in most businesses.
Two rules we build to
Both of these cost us scope, and both are non-negotiable.
A person approves anything consequential before it happens. Orders don’t post, and nothing reaches your customer, until one of your people has seen it. That’s seconds of checking, and it’s what makes the rest safe to leave running.
We start away from anything that moves money. First builds go on quoting, follow-up, routing and document entry — not payroll or payments. Once we’ve worked together and you trust the thing, that changes. Not before.
It has to work with what you’ve got
You’ve already bought your systems and your team already knows them. Fergus, Tradify, NextMinute, ServiceM8 or simPRO if you’re on the tools. Cin7 or Unleashed if you hold stock. Xero Practice Manager or Karbon in a practice. Rezdy for tours, PosBoss behind a bar, Starshipit on a dispatch bench. Almost always Xero underneath.
Our job is the joins, not a replacement. Ripping out a working system is expensive, disruptive and usually solves the wrong problem. The money is in making what you already pay for talk to everything else.
There’s one honest exception: occasionally a system genuinely has no way for anything else to get at its data. We check that before quoting, and if that’s the situation we’ll tell you rather than discover it in week three.
What we don’t do
- Marketing, advertising, SEO or social. We fix what happens after the enquiry arrives.
- IT support, email security, backups or networks. That’s an IT company’s job.
- Automate a process that doesn’t exist yet. If every job is genuinely different and nothing is repeatable, there’s nothing for us to build and we’ll say so on the first call.
- Sell you a build without an ongoing plan. Your software changes without warning; something that worked in March breaks in July. A plan is how it keeps working.
What it costs
Fixed price, agreed in writing before anything starts, with a set number of revision rounds and a note of what’s excluded.
We don’t publish prices, and that’s deliberate rather than coy. The same “one workflow” can be two days or three weeks depending on whose systems it runs on and how tidy the data is. A published band would either be so wide it told you nothing, or wrong in a way one of us would have to absorb.
You’ll get a real number quickly. On the free call we’ll give you a range straight away, and a fixed price once we’ve looked properly. If your budget and our number aren’t in the same neighbourhood, you’ll know inside half an hour.
Where to start
Start with a conversation
No charge and no pitch. If we’re not the right people for the problem, we’ll tell you and point you somewhere better.
Free · no pitch
You tell us what’s slow or manual. We ask the questions we’d ask any new client. By the end you’ll know whether we can help, roughly what it would involve, and what it would cost.
We work evenings and weekends, so there are a limited number of slots each week. Trades tend to ring rather than book — info@nullnil.net works just as well.